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Titanic Effect Market Segmentation 101

This is a 3-minute that describes how and why startups need to segment the market and focus on a target segment. #startup #marketing

From  M Saxton 8 Months ago 19 views 0  

CIBER Focus: "Marketing, Innovation, and Social Enterprise " with Dr. Ferhat Anwar - October 15, 2018

Dr. Syed Ferhat Anwar is a professor at the Institute of Business Administration and founding director of the Kotler Center for Marketing Excellence at the University of Dhaka, the leading business…

From  IIB Institute for Intl Business 10 Months ago 4 views 0  

CIBER Focus: "Establishing International Success in Sales and Marketing" with Robert Huang - September 28, 2018

Robert Huang is the leader of global sales and marketing at Delta Faucet Company for the China, Asia-Pacific, and Middle East regions. He is responsible for recruiting, employee development, sales…

From  IIB Institute for Intl Business 10 Months ago 4 views 0