This session provides a brief refresher on ideas to promote the NSSE survey administration on your campus. Rather than discussing specific incentives, the focus is on advertising campaigns and other creative approaches that can generate buzz on campus about the NSSE survey. Presenters Dajanae Palmer and Bridgette Holmes, NSSE Project Associates, have compiled tips and creative examples to consider during the 2020 NSSE survey administration, offer reminders and strategies for new partners and stakeholders to involve in your survey promotion plan, and provide ways to maximize technology and social media to reach the most students.